GC BLOG
B2B growth playbooks
Outbound playbooks, sales frameworks, and LinkedIn tactics
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From the #1 GTM advisory in US & Europe.
THE ARCHIVE
More from the blog
Field notes from 400+ B2B engagements. Tactical, opinionated, never recycled.
OUTBOUND · APRIL 2, 2026
Align Your Outbound Strategy with How Companies Actually Sell
A critical filter most founders overlook in outbound sales.
OUTREACH · MARCH 25, 2026
Why Manual Outreach Still Matters for Founders
Personalized email outreach remains essential, even with advanced AI.
LINKEDIN · MARCH 20, 2026
Turning LinkedIn Engagement into Leads
Systematically convert engagement into qualified business leads.
LINKEDIN · MARCH 17, 2026
From Zero to 20K Impressions: The Blueprint
A 50/50 split between creator networking and high-value content.
FOUNDERS · MARCH 11, 2026
Escape the Busyness Trap by Delegating
Move from constant busyness to scalable income models.
LATEST ARTICLES
PRODUCTIVITY · April 13, 2026
Focus on Output, Not Hours: The Case for Measurable KPIs
Businesses should prioritize measurable output and Key Performance Indicators over the number of hours worked to drive real results.
SALES · April 13, 2026
The Playbook for Non-Salesy Deal Closures
A six-step process for closing deals without sounding salesy.
LINKEDIN · April 5, 2026
The Formula for Viral LinkedIn Posts
Create viral content by adapting high-performing posts to your voice.
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